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Showing posts with the label Persuasion

Perception is Reality

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Google ' perception is reality rolling stone' . What comes up is an ad campaign that I studied when I was in college. I was an ad major. This Rolling Stone Magazine ad campaign was the quintessential ad campaign of it's era. You could argue that he Absolut Vodka ads were up there too. Perception is how our minds trick us with persuasiveness. It hit me hard back then. The irony in it. The humor in it. Now, 3 decades later, I see 'perception is reality' and all the nuances that it's trickery has played on me my whole life. Now I can recognize it fast, stop it's devilishness and straighten my thoughts out quickly, but it did not happen overnight. Perception is the organization, identification, and interpretation of sensory information in order to represent and understand the environment. Perception is how we interpret what is going on outside of ourselves. It’s the conclusions we jump to when we try to analyze events, circumstances, and the presentat...